“tools for understanding complexity”
“some of them even work largely without human intervention”
“tremendous storage and computing resources linked with advanced software systems”
“complex autonomous systems”
“energy consumption efficiency and process optimization are good early targets”
“established companies can seek partnerships with innovative technology suppliers”
The latest issue of McKinsey Quarterly, available free upon registration, covers the Internet Of Things. Hey, is it a good sign when a leading global management consulting firm covers your industry? We hope so!
In the report, which has been analyzed elsewhere, including in Read Write Web, there are plenty of great quotes which at least to us have everything to do with projects, applications, and the vision of WideTag!
All good stuff, with plenty of concrete examples in various industry fields. McKinsey doesn’t list some of our favorites, Internet Of Things applications that you can buy today at Fry’s, social objects that anticipate the way everything we use is going to be designed:
Let’s also not forget the glorious Nabaztag, the internet connected rabbit sold in almost two hundred thousand units!

The 33rd America’s Cup opened this Monday in Valencia, and we are here at the Green Comm Challenge base, following the race between the two teams of Alinghi, the defender, and BMW Oracle, the challenger. Well, we would be, were it not that for the second time the opening race has been postponed, first on Monday for lack of stable wind, and now on Wednesday due to the waves which were too big, and could risk damaging the two boats.
Today’s race is about these two teams, and their prowess at sailing, and at designing and building the most advanced sailing machines on the planet.

What will be the next edition? There are too many open variables today to tell. But what we at WideTag want to contribute to the advancement of the field, is the deep understanding of how in the next few years, at an accelerating pace, all our objects are going to be connected, and communicating. And with this process they will be better attuned to the world around them, better able to tell their stories, perform under stress, an edge conditions, up to the task of listening to, and then narrating the stream of data that will form the basis of the strategic, and tactical decisions of the teams of the future America’s Cups.
In the process we will also create a series of new opportunities of technologies to emerge, and to be quickly tested, and adopted by industries. The Internet Of Things, and the products that WideTag is creating for its best foundation, like WideSpime 2, are going to see a great expansion everywhere. And if in the meantime we can participate in some sailing races, that will be an additional nice incentive!